Profit-Sharing E-commerce Platform
Services Provided:
UI/UX Design, Development
Industry:
E-commerce
Tool:
Python
Location:
Europe
About the Platform
Indexbuy is a profit-sharing e-commerce platform built around a digital index contract. The system tracks purchases and user activity, converting them into an indexed score that determines each user’s share within the platform.
Alongside custom business logic, the platform provides a configurable storefront and centralized admin panel for managing products, contracts, and platform rules without developer involvement.
Indexbuy
Contract Access
Profit-Sharing ModelProfit-Sharing Model
Dynamic Index Engine
Smart Product Ranking
The Indexbuy logo was designed to function across storefront and admin interfaces.
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Primary Green
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Primary White
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Secondary Color
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Secondary Color
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Secondary Color
UX and Development
Challenge:
The platform required an admin system capable of managing complex business logic, including user contracts, activity indexing, product catalogs, and configurable platform rules.
Solution:
We designed and developed a customized admin environment based on Django Admin, enabling operators to manage users, products, contracts, and system parameters from a centralized interface while keeping the platform flexible for future updates.
Results
From contract to profit share
Indexbuy is a e-commerce platform designed for admin who require full control over storefront structure and customer incentives.
Based on Client requirements, we created a system that combines a familiar shopping experience with a dynamic loyalty architecture built around “Index” — a monthly-resetting behavioural score that scales with user activity and contract tier.
Sign a Digital Index Contract
Users commit to a monthly purchase volume.
Purchase & Interact
Every purchase, visit, and activity is indexed.
Receive Your Share
Based on Index, users receive their profit share
Tech Stack
Ranking products on four signals, not one
The Client required, and we created a custom multi-factor rating system that evaluates every product simultaneously across price position, review score, recommendation rate, and sales performance. Instead of traditional star ratings, each metric is displayed as a progress bar. Clicking on any metric instantly filters the entire catalog by that specific signal, transforming the rating system into a powerful product discovery tool.
Loyalty as a behavioural engine
To meet the client’s requirements, we developed a dynamic Index scoring system that evolves based on user activity and scales with the contract tier.
Storefront & Purchase Experience
Catalog with advanced filtering
Price slider, brand, type and category filters. “Start Your Index” CTA in the header for guests — the entry point to the platform’s full experience.
Homepage — CMS-managed storefront
Categories, Top Deals, Popular Brands, promotional banners — all configured from the admin CMS. The contract CTA is the primary conversion point.
Bonus redemption at peak intent
A slider applies accumulated bonuses directly at checkout . Loyalty becomes tangible exactly when it matters most.
Transaction history — personal account
Full payment log with order references, payment method, status, and amounts — accessible from the user’s account sidebar.
Dynamic merchandising control through configurable UI blocks.
Structured navigation architecture with brand customization.
CMS & Storefront Customization
We’re proud to have created a custom admin CMS tailored to the client’s needs. The system provides operators with full structural control over the storefront, allowing every section to be easily edited. All content can also be translated into four languages from a single interface, making content management simple and efficient.
Visual builder
Homepage layouts are built from configurable blocks —
categories, featured products, advertising banners,
and brand showcases.
Structured Navigation Control
Sidebar and header elements can be reordered, extended, or fully customized through drag-and-drop interactions.
Editable Interface Layers
Footer content, service links, and personal account navigation
are independently configurable for different user contexts.
Multilingual Content Engine
Each element supports language-specific versions —
EN / PL / DE / UA — managed within the same system.
Centralized Admin Governance
Unified control over products, users, orders, and rules.
Comprehensive Admin Panel.
We designed and implemented a centralized admin panel that supports the entire operator workflow. It brings together product catalog management, order processing, user administration, CRM notifications, contract configuration, and Index program management within a single unified system.
Rich product editor
Advanced product configuration with flexible content and pricing controls.
Targeted CRM messaging
Orders with loyalty visibility
Segmented messaging engine with customizable content.
Configurable order states with transaction-level bonus accounting.
Orders with loyalty visibility
User administration at scale
Configurable order states with transaction-level bonus accounting.
Role-based user administration and account restriction logic.
User administration at scale
Targeted CRM messaging
Role-based user administration and account restriction logic.
Segmented messaging engine with customizable content.
Brand & Type Architecture Layer
Centralized brand and type management with built-in multilingual support.
What We Achieved Together
A custom-built platform where complex business rules — contracts, indexing, profit distribution, and rewards — are automated and managed through a centralized system.
Automated Business Logic
An intuitive storefront and account experience designed to clearly communicate complex mechanics like contracts, bonuses, and user participation.
Thoughtful UX & Product Design
A custom admin system that gives operators full control over the platform — managing products, users, contracts, and workflows through one centralized interface.
Custom Admin Control Panel
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